The Finchers

The Challenge:

ViewSonic wanted to move beyond product storytelling and show the power of its technology through real entertainment. Partnering with the creative team at Caveat, we created The Finchers, a lighthearted, 90s-inspired faux sitcom designed to entertain a world in lockdown and prove that technology can connect creativity across any distance.

Filmed at the height of the pandemic, the series was produced remotely with teams spanning Taipei, Los Angeles, San Francisco, New York, and Virginia, a true test of collaboration without borders.

The Solution:

Putting ViewSonic’s tech to the test, we powered every stage of The Finchers from concept to post-production using their suite of visual collaboration tools. Displays, digital whiteboards, and remote workflows became the creative bridge connecting our team across continents.

In just six months, the project evolved from an idea into a full mini-series, proof that innovation isn’t just about screens, but the stories they help bring to life.

Role: Global Head of Art
Agency: Viewsonic
Team: Global Creative Director – Tricia Ting , Production – Caveat